AHA Insurance Network

A Brand Built on Relationships

Agents Helping Agents had a great value proposition as a leading insurance network, but they needed a brand that rose to the same level and communicated unity and teamwork with their network's agents. They turned to YCP for a rebranding that included a fresh identity, a new website, and videos that told their story through their agents.

PROJECT TEAMS

Strategy
Branding & Design
Motion & Video
Web Experience

Logo & Tagline

A Logo That Embodies Unity & Strength

The new logo showcases strength through mountain peaks forming the letters "AHA." These letters symbolize the resilience and financial stability of working within an insurance network. Members of this network will reach new heights of success by participating in this specific network.

“It’s not just a brand. YCP got down to the core of who we are and why we exist.”

– Terry Hyland, President

Communicating Partnership Through Imagery

It wasn't enough simply to say that AHA believes in relationships. We had to show it. Our motion team captured authentic imagery of AHA staff during everyday interactions with clients to communicate in visual form what AHA's messaging said. We also captured video interviews of agents sharing what they appreciated most about the AHA staff and how those staff members have made all the difference in growing their agencies.

Meet the New AHA

We launched a new video captured their mission that together we can achieve more.

All the Tools for Tomorrow

In their rebranding, our strategy team gave AHA all the tools they needed to communicate their value and to attract new agents to the network. We also inspired their existing staff by introducing a fresh mission and vision and a set of core values and core value behaviors that gave them a framework they could lean on into the future.

“YCP has the complete package… they all work together to make it a seamless, well-oiled machine.”

– Terry hyland, President

Ready to begin?

You tell us your goals, and we’ll find the path to success.

We're proud to be an award-winning marketing agency in Greenville, South Carolina. We always go the extra mile to ensure your success, no matter your project’s size or budget. We start every collaboration by taking time to learn about your vision and your audience, giving us the tools we need to create an effective roadmap that gets you where you want to go.

Let’s get to know each other.

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